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Why the Cave Nil Vino concept works!63

Why the Cave Nil Vino concept works!

No matter how well a wine is made by a winemaker, if the consumer does not buy it, it does not matter if the wine is the best in the world. With many thousands of choices, it is not easy and it is very expensive to influence a consumer to buy a...

0 comments    wineries wine lovers
In “The Age of Speed”, Why Hand Selling Wine is Getting So Much Harder!61

In “The Age of Speed”, Why Hand Selling Wine is Getting So Much Harder!

There are so many discussions going on in the wine industry about competition, promoting and marketing wine, exchange rates, and a hundred other issues that importers, distributors, and wine shop staff are faced with, that it is hard to count them...

0 comments    wine wineries wine shop owners
There is no Simple Solution!58

There is no Simple Solution!

Two days ago, I received my copy of the November 15th issue of Wine Spectator - Rich and Powerful Cabernets. Before dinner, I started to skim through the pages. I stopped on Sr. Editor James Laube's page....

1 comment    marketing wine
Joining the Boy Scouts!60

Joining the Boy Scouts!

  I spent 7 years as a Scoutmaster where I tried to instill an attitude that the scouts in my troop planned for the best, prepared for the worst, & tried with every ounce of energy to succeed.  The BSA...

0 comments    economy wine marketing
The Future is Here!55

The Future is Here!

Four weeks ago I published a blog entitled “It’s Not Social Media it is a Total Change in Our Way of Life!” ( http://hubpages.com/hub/ItsNotSocialMedia ); where I wrote about the future impact of phone apps on the wine industry. In that blog...

0 comments    making money wine iphone apps
Is Your Glass Half Filled?60

Is Your Glass Half Filled?

As I see it there are seven groups involved with the wine business; an industry in turmoil. I have always felt that whenever there is chaos there is opportunity.  If you are in the wine business are you ready...

1 comment    retailers consultants wineries
United You Can Stand, Divided You May Fall!57

United You Can Stand, Divided You May Fall!

  About two months ago I reached out to a number of winery owners around the world trying to get a sense of how cooperative various wine association members were with each other in terms of sharing...

0 comments    facebook twitter linkedin
Are Your Ducks Lined Up?64

Are Your Ducks Lined Up?

You may prefer Robert Parker’s rating system for wine, but the latest issue of Wine Spectator (Oct 16th, 2009) should be causing alarm bells to be going off if you are a winery. With a circulation of over...

2 comments    money wine competition
Marks Vision of Dark Side of the Moon!66

Marks Vision of Dark Side of the Moon!

 The Wine Industry is moving into uncharted waters.  No one had ever seen the backside (dark side) of the moon until the astronauts circled the moon 40 years ago, and even then we never get a complete...

0 comments    social networking wineries
Words of Wisdom from 4 Leaders59

Words of Wisdom from 4 Leaders

It would be easy to use my words to again help promote the World Wine Tour 2010, but I believe that the weight of these important individuals will have a greater impact. There is still a ways to go to reach...

0 comments    donations wine auction
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